I’ve been thinking recently whether Make Magazine’s cover will be as historic as the headline on the cover of Popular Electronics in January 1975 (pictured above). At the time only a handful of individuals had access to computers and the unique individuals who did grasped at the opportunity given to them and founded some of the biggest software companies of today. Is the same revolution on the precipice for the Makerbot? At first only ‘the geeks’ will dabble with such kits, but once it creates a niche buzz within that community these models will eventually become mainstream finding their way into homes across the world. A beast off machinery minimized for the individual, currently in infantile hardware state will the real revolution come from the software to be used alongside it?Read More
I scream, you scream, we all scream for socially responsible companies!
I find myself in agreement with Ben Cohen’s views on how businesses need to learn to use their power not just for self interest but to benefit society as a whole. Brands are slowly learning that their customers now demand they be more responsible both environmentally and socially.
A recent example of this was the Nestle Palm Oil debacle with Greenpeace. Nestle has since amended their ways and have announced that they will align themselves with The Forest Trust. Their recent news adds:
TFT, a global non-profit organization, will help Nestlé to build responsible supply chains by identifying and addressing embedded social and environmental issues. Nestlé is the first global consumer goods company to become a TFT member.Read More